Upcoming Courses & Events

  • Online

    Event: Corporate Storytelling

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    The Mini-webinar

    “Story” used to mean a fiction, an invented narrative. Now, however, “story” can mean anything, fact or fiction.

    And that’s our challenge: to tell corporate “stories” that are true—and sound true. But what does it take to tell these true stories? Trust in your audience’s ability to tell truth from fiction. And your willingness to align stories with the company’s mission, vision, and values.

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  • Writing for NGOs

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    The NGO and non-profit sectors are as competitive as any other. Practically every organization seeks greater visibility, an influx of funding, and more volunteers—or all of the above. “Writing for NGOs” analyzes those needs, and gives step-by-step approaches to tackling them in writing.

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    Also available: In-company, On-demand, On-line

  • Web Writing

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    Write short. Keep it simple. These standard directions make Web-writing sound easy. But how do we write short and still capture meaning? Use writing techniques that best fit the Web?
And persuade audiences to embrace our vision? “Writing for the Web” gives you hands-on instruction.

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    Also available: In-company, On-demand, On-line

  • Brand Journalism

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    Writing for media is essential to every organization. Increase your access to media platforms—by refining your skills as a journalist and storyteller on behalf of your brand.

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    Also available: In-company, On-demand, On-line

  • Content Strategies that Work

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    How do you get the overview of your content? How do you make it work across audiences? Across platforms? Across formats? This is the definitive content workshop: no one leaves without agreeing on strategy. And the group will have concrete examples of how to implement that strategy, putting ideas into practice.

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    Also available: In-company, On-demand, On-line

  • Corporate Storytelling

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    Organizations often bombard people with content. So, how can you get audiences to engage with your messages, your content? Learn fiction and journalism techniques—to craft far more compelling, readable stories.

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    Also available: In-company, On-demand, On-line

  • The Unified Copy Platform

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    Every organization needs clear messages. Concise goals. Consistent language. You may be able to achieve this in your writing—but can the rest of the team? Colleagues in other departments? What about the external partners who communicate on behalf of the organization? “The Unified Copy Platform”—for teams only—shows you how.

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    Also available: In-company

  • Speeches & Presentations

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    Great speeches and presentations help companies win clients and customers. Learn speechwriting that can catalyze your organization’s audiences.

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    Also available: In-company, On-demand, On-line

Ways to engage

On-line

Online courses take place in 3-hour morning sessions, on 4 consecutive days. This way, you have time to focus deeply on writing—and have energy left for the rest of the day.

In-company

Training whole teams, entire departments, or a cross-section of employees: this is the way to get everyone “pointed in the same direction”—and writing cohesively.

On-demand

Feel free to propose your preferred dates to take a course. We’ll let you know what’s possible—and quickly confirm.

Woman taking a course

Schedule a course

Tell us who plans to attend the training—you or a team member, a small or large group. Need help getting approvals? Ask us for references, testimonials, detailed agendas, and other info.

Email to find out more