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Web Writing - Institute For Business Writing Europe
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Web Writing

Shaping the company’s virtual voice

Overview

Who Attends “Web Writing”

Most of those who take “Writing for the Web” are already writing for their organizations. People who work in government, for NGOs, and for companies attend the training. Why take the course? To trigger creativity. Learn new approaches. And persuade audience to deeply engage with your organization.

What You Will Learn

  • To use writing techniques that best fit the Web
  • To turn generic-sounding text into audience-specific messages
  • To summarize complex information in clear, concise text
  • To collaborate with colleagues in creating digital content
  • To appeal to diverse audiences—from employees to policy makers
  • To write for SEO

“Web Writing”—The Process

We’ll start with the theory of superb Web writing and swiftly move on to practice. Using a relevant business case, you will write at least one complete piece. Then you’ll receive live, expert feedback on your writing.

  • Contact us for dates

  • Course: 3 sessions of 4 hours each

  • Register for this course
    €1,100 (excl. VAT) per person for the complete course. Group and NGO rates are available.

  • International English

  • This course is also available for:

  • Have questions about this course? Call us +31 (0) 62 502 0817 or send us an email.

What to Expect

The workshop is in English and is taught by a professional with more than twenty years of professional Web-writing experience. You will leave with solid Web-writing techniques; one complete piece of writing; and a training certificate. The cost for the workshop is €1,100 (excl. VAT) per person for the complete course: 4 sessions of 3 hours each. Group and NGO rates are available.

Contact us about this course